Brands are big business and a strong brand is a valuable asset, every bit as important as the products or services it represents.
Our Brands Team comprises specialist lawyers working in advertising law, intellectual property, corporate and commercial contracts, interactive media, claims defence, and risk management. We will help you develop and implement a pro-active branding strategy for your business.
To maximise your brand value, we can help you properly nurture, protect and exploit your brand; this can make a substantial impact on your profitability as well as creating a valuable asset in its own right.
Our current clients include multi-national manufacturers and retailers, owner-managed businesses, media agencies and intellectual property based enterprises.
We can advise on:
- Advertising
- Regulation
- Sponsorship
- Risk management
- Trade marks
- Packaging
- Promotions
- Competitions
- Claims defence
- Intellectual property
- Copyright
- Labelling
- Endorsements
- Contracts
- Brand protection
- Product liability
Some examples of our work:
Advising MAN Truck & Bus Limited on maintaining and enforcing its global trade mark portfolio
Negotiating a brand sponsorship arrangement between [Coty] [a multinational dairy manufacturer] and Diversity, winners of Britain’s Got Talent
Advising on referrals to Ofcomm and the Advertising Standards Authority concerning TV adverts
Defending consumer protection claims in respect of household cleaning products and personal cosmetics
Registering and enforcing trade marks on behalf of Norland College
